By Julia O’Grady A virtual event should not be a recreation of what your live…
Branding & Business
The Greatest Showman: Corey Mandell
Corey Mandell is a showman; entertainment is in his blood. It’s a passion he has…
What you Should Know when Considering a Brand Change
Reposted with permission from Jones PR. Written by By James Bost Organizations can spend a considerable…
Are You Guilty Of These 5 Powerless Behaviours?
By Mary Foley Do you feel like you might be struggling to get the respect…
5 Questions to Answer After Each Live Brand Experience
By Emily Lyons Standing under the umbrella of the event marketing profession is experiential marketing,…
Measuring Event Success? Ask Yourself These 5 Questions
By Angie Jackson, courtesy of ITA Group When it comes to measuring the success of…
Why Event Branding Matters
What is it about planning an event that throws even the most confident entrepreneur right…
Corporate Entertainment Contracts – The Good, Bad and Negotiable
All corporate event planners wear a number of hats when it comes to planning. Project…
Five Secrets to Winning Event Awards
Five Secrets to Winning Event Business Awards By Stacy Wyatt, Founder & Publisher, Canadian Special…
Entering Industry Awards Offers BIG Marketing Value
If you’re wondering if industry awards matter, the simple answer is yes. This is true…