Canadians Win at the Gala Awards
Cava Rose, Montreal
"Create Your Night"
E=MC2 Event Management, Calgary, Alberta
"One Power"
Alison Silcoff Events, Montreal
"The Daffodil Ball
POP Kollaborative Inc., Calgary, Alberta
"MindJam"
Alison Silcoff Events, Montreal
"Frostbite
Event Pros Take Action
Ad Lounge 10 Year Anniversary Party
June 16, 2011, Ad Lounge, Toronto
Lianne Gravitis, canadianspecialevents.com OnSite Reporter
Ad Lounge turned an impressive 10 years old this year, and to celebrate (a thing they certainly do best), a birthday party was thrown June 16th at the Arta Gallery within the trendy Distillery District in Toronto, ON. Organized in only 4 short weeks by committee members and creative partner SPOKE Agency, more than 270 Ad Lounge members and their guests gathered to mix, mingle, and sing a whooping Happy Birthday to the over 5000 strong organization. Starting as a “college project” in 2001, says co-founder and event manager, Trina Boos, Ad Lounge is a community initiative that was formed to help students network and perhaps find employment within the fields of advertising, communications, design, and marketing. By holding industry events (such as Conversuasion or the Next Gen Dinner Series), people are able to converse with industry professionals, socialize, and become inspired by the many successful people attending the events. This particular event gave partial proceeds to SKETCH, which is an organization that provides an artistic outlet for street kids or homeless individuals.
Selecting a cocktail party theme and choosing a colour palette of bright fuschia, black and white for the evening, Arta Gallery was abuzz as guests excitedly filtered into the large space. Upon arrival, guests were treated to a special cocktail sponsored by eBay, playfully named Fashion Fruit Surprise (a mix of Lichee cactus pear juice, bartlett pear juice and prickly pear juice), to kick off the evening. Being a party full of creative minds, it’s only natural to see many creative elements infused within the event. Additions such as the Add Mirror located at the front door (donated by digital sponsor Add Mirror), displayed the evolution of the Ad Lounge logo throughout its 10 year history. Studio M, also located in the lobby area, donated their time and equipment to interview guests about their experience with Ad Lounge, setting up a small make shift studio area in the corner. The interviews were edited into a short 3 minute video and was distributed only days following the event. And furthermore, to ensure the creative content didn’t stop there, an awards presentation was held to recognize key individuals within the different creative industries.
Gorgeous black and ivory cameos (created by SPOKE Agency), each with an award category plaqued on the front, hung on the back wall beside the presentation stage for guests to review before the results were revealed. A short video and speech by Boos, was presented for each category, which included such comedic names as Best Multi-tasking CEO, Most Dynamic Personality, and Best Ad Lounge Serenade. Umbra donated wine decanters for each of the evening’s victors. Jacqueline Cyr, the winner of The Best Multi-tasking CEO and CEO of Espresso (an integrated branding company) had nothing but high regard for Ad Lounge. She herself uses the organization to recruit talent for her own business and said “the network that they have built is really incredible for the industry.” Joallore Alon, of Clickflick.ca, who was asked to attend the event due to his avid twitter usage, shared Cyr’s sentiments and has seen the Ad Lounge grow from a “small group of students” gathering at a pub, to what it is today.
As the evening rolled on, guests were serenaded by the sounds of DJ Shingo Shimizu (provided by SPOKE Agency), as they munched on such things as caprese skewers, mini-grilled provolone cheese sandwiches, Thai chicken skewers and smoked salmon on toastini’s from caterer Blazing Kitchen. And to satisfy one’s sweet tooth, decadent chocolate rum butter or vanilla almond cherry cupcakes baked by A Little Sweet, were being offered and were sponsored by Rogers. Steam Whistle beer, Iceberg Vodka, and Prospect Winery wines (all of which were generously donated) were readily available to wash down those treats if guests chose to forgo the yummy cocktail. Chasers Fresh Juices (which supplies high end restaurants around Toronto), also donated their freshly squeezed juices for the occasion.
And to keep with the birthday party theme, a birthday message wall was set-up in the back gallery and was donated by one of the events major sponsors, Networked Insights. Guests were encouraged to write creative birthday messages on post-it notes and stick them on the message wall, as well as drop off their business cards to win a Blackberry Playbook. Ad Lounge was fortunate to have all signage, and branding of the event donated by SPOKE Agency, while the execution of the digital party invitations was donated by Ad Lounge’s wonderful web partner, Communicate New Media. Media partner, Ad Buzz, advertised the event on their website which created some awareness and hype for the 10 year celebration. Additionally, 8 to 10 people were employed to just “tweet” during the event under hashtag, #adloungebday, to create buzz about Ad Lounge through Twitter. Guests were also encouraged to tweet about their own experiences as well.
To find out more about Ad Lounge and to perhaps become a member, please visit www.adlounge.ca for more information. If you would like more information regarding the SKETCH organization please visit www.sketch.ca.
To see what went down that evening, please watch the post-event video.
A Little Sweet – www.alittlesweet.ca – Jackie Boos
Networked Insights – http://networkedinsights.com/
Communicate New Media – www.communicatenewmedia.com
Spoke Agency – http://www.spokeagency.com/
Add Mirror – http://addmirror.ca/
Event Manager: Trina Boos, Founder – Ad Lounge, trina@adlounge.ca
Ken Kristoffersen to Headline at CSEME2011
Join international award winning event producer Ken Kristoffersen, President/Creative Director, POP, Calgary, AB and Toronto, ON at CSEME2011 for his insightful and informative seminars.
Build Your Brand through the Power of Passion
Presented by: Brett Culp, Sally Tindall, Kenneth Kristoffersen, Robert Sharp
Join this creative and talented team of professionals for an in depth and personal look into their stories of branding achievement. From four angles of the marketing world, with four different and diverse mandates, each of these guest speakers has created incredible success at developing a solid branding strategy and then implementing it in a way that has been a driving force behind their company’s tremendous success. Don’t miss, Kenneth Kristoffersen, CSEP, CEM, international award winning event planner, Brett Culp, world renowned celebrity event filmmaker, Sally Tindal, head of communications for Corus Entertainment, one of Canada’s leading media and entertainment companies and Robert Sharp, a mega success story with Out Adventures for this incredibly informative and sure to be entertaining panel.
Ken Kristoffersen’s Town Hall Forum
Presented by: Kenneth Kristoffersen, CSEP, CEM, President, POP, Calgary, AB & Toronto, ON
Got Something to Say?
Join industry leader Ken Kristoffersen CSEP, President of POP for his Town Hall Open Forum. Select a seat at the table that features the topic you are most interested in and then let the conversation begin. We’ll cover a series of issues over 90 minutes and get to the bottom of some of your most pressing issues, most pertinent questions and most puzzling challenges. It’s an opportunity to share, listen and learn from people who do… what you do…
Looking for Innovative Conference Content?
OPENING KEYNOTE BREAKFAST at CSEME2011 MARCH 23RD 8:15 AM
Business Meetings and Conferences Matter: New Thinking on ROI
Presented by: Ed Bernacki, The Idea Factory
Some say that conferences are about learning and networking. Yet do these objectives maximise the opportunities we can create when people come together for a conference or meeting?
Ed will focus on the new ways to define one of the key elements for our long term success – the return on the investment (ROI) from a conference or meeting. This is a great deal of talk about ROI yet what this means on a practical basis makes it difficult to define, manage and measure.
As an expert on innovation, join us as we ask the questions:
- Why do we need to bring people together?
- What’s possible when people and ideas come together?
- What do participants need to know to be more successful?
- How can we prompt them to find more ideas and act on them?
Ed believes the meetings industry must ensure that people who attend conferences and meetings learn new things, share their expertise, create ideas, and then act on their ideas to achieve results.
Ed will also provide tips to help participants at the CSEME generate more value from their investment in the conference. Meeting planners must avoid the result that the Idea Factory’s research finds all too often – too many people freely admit that they attend conferences, take notes, and never look at them again.
Ed Bernacki is the creator of the Idea Factory and also the author of “I am an Idea Factory”. He also wrote a book specifically about the design of conferences, “Seven Rules for Designing more Innovative Conferences”. The Globe and Mail placed this book on its list of top management books of 2007. He also pioneered the concept of the Conference Navigator Guides, a unique idea journal to help people get more value from conferences. www.InnovativeConferences.com
Ed Bernacki appears sponsored by MCVB
Canadian’s Score Big at Special Event Show
| Winners of Special Event Gala Awards included | |
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BEST OFF-PREMISE CATERED EVENT Culinary Capers Catering, Vancouver, British Columbia "Shaw Hospitality at the 2010 Games |
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BEST FUNDRAISING EVENT Alison Silcoff Events, Montreal "The Daffodil Ball" |
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BEST TENT INSTALLATION
Tentnology, Surrey, British Columbia "Bahrain Royal Wedding Celebration |
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BEST ACHIEVEMENT IN LOGISTICS Tentnology, Surrey, British Columbia "Bahrain Royal Wedding Celebration" |
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BEST EVENT FOR PRIVATE INDIVIDUAL/S: BUDGET $1,000 AND ABOVE PER GUEST Lynn Fletcher Weddings, Calgary, Alberta "For You … Michelle" |
Join us for 3 Days of Brilliant Event Inspiration
CSEME 2011, now in its 13th year at the MTCC, is the leading show in Canada specifically designed for people planning special events and meetings.
Whether your team is working on a new product launch, a fund raiser, company sales meeting, gala, corporate picnic, international incentive, wedding or private affair, CSEME 2011 is the place to find fresh ideas and get inspired to make those events the most creative, unique and affordable as possible. Whether you are an independent planner, a corporate planner, an admin assistant, PR or marketing executive or simply have a big event coming up, you'll find tremendous value and relevant tools at CSEME 2011.
From best selling authors & industry experts to the most innovative event suppliers, the new CSEME Mobile App, Meeting Technology Zone, New Cocktails & Catering Zone, fabulous networking events and spectacular theme displays, CSEME 2011 brings together an incredible line up of exciting features.
Show Highlights
Conference: 3 days of education ranging from entry level fundamentals to advanced planner sessions, world class speakers, panel discussions, forums and so much more.
Trade Show: Over 150 of the most innovative and affordable event suppliers in the industry. You'll discover a wealth of ideas, gather dozens of samples, find creative solutions and be able to touch, feel and experience a world of event possibilities.
Social Events: Network and connect with hundreds of planners, suppliers and creative people just like yourself at the Opening Night Party at Runway 224. Party in style at the industry's most prestigious night; the Star Awards Gala at the stunning Eglinton Grand and celebrate the success of Canada's best events.
Hundreds of Brilliant Ideas and Dazzling Suppliers are waiting for you at CSEME2011
BC’s Power Planners Check Out CSEME West
On October 27th the BC event industry turned out in style at the 15th Annual CSEME West Expo and Awards. The stunning Rocky Mountaineer Station was once again a lead partner and home to the action packed event which drew over 700 planners and suppliers for a one day event extravaganza.
World class speakers & bestselling authors Azim Jamal and Alanna Fero took to the stage to share their wisdom on life and balance, while local event stars including Rachel Johns, Mike Granek CSEP, Eileen Bistrisky CSEP, Tania Newman, Christopher Jodoin, Darren Dreger, Karran Finlay, Brock Lumsden, David Clark, Michelle McGillivray, Joanne Burns Miller, Nicole Steeves, Corwin Heibert and Stacy Wyatt engaged, enlightened and educated delegates on the finer points of planning and design. A highlight of the event was the interactive painting session by Vancouver’s Raw Canvas.
The gorgeous CSEME event tent, which housed both the conference and evening party portion of CSEME was sponsored along with all of its interior fittings, flooring and heating by BC’s leading tent & rental firm the Rental Network, led by owner and partner Dan Barry. Hats off to Dan and his team went way beyond to ensure the CSEME venues were inviting, safe, warm and of course beautifully designed.
Dan’s team also provided the catering tents and the ISES Bistro tent where delegates could grab a quick bite throughout the 2 days of the show. ISES Vancouver did a stellar job organizing the eatery as their contribution to the show and Gourmet Cuisine shined with their delicious and trendy food service. Delegates raved it was the best and most “gourmet” food they had ever had at a “work conference”
Inside the tents and the Rocky Mountaineer Station Christopher Jodoin, of Christopher J Designs created a beautiful and functional interior using stunning white and chrome furniture provided by Fireworks Event Furniture. SW Audio Visual along with Showtime Rentals provided the AV, Sound, Lighting, Show Services and rentals for the entire 2 day event inside the tents and the venue itself and did an incredibly impressive job of ensuring a smooth and seamless production. SW and Showtime are without a doubt the ones to watch to 2011! They are the most progressive and adaptable company CSEME has ever worked with in 15 years. Their quality and customer service was outstanding and their team amazing to work with.
On the 27th, conference activities continued throughout the morning and at 11:00 AM the Trade Show opened to an eager crowd. The show floor was beautifully done with exhibitors sparing no expense to create one of a kind, stunning displays.
Delegates were commenting all afternoon on how creative the booths were and how so much effort went into the event from an exhibitor stand point. It’s a testament to the show that everyone brought their A Game, knowing the audience would be filled with buyers and end user clients looking for ideas, suppliers and new products. In the Tent, Travis Bernhardt, Vancouver Theatre Sports and the highly entertaining Vaudeville act Flying not Falling entertained from the Main Stage.
Highlights of the CSEME West 2010 Show floor included the Creatix Booth which opened the show with its impressive walk through fog screens; the Table Top Theme Challenge (both pro and delegate) which were spectacular and the center of attention all day, the casino tables and adult bouncy castle provided by BC Event Makers which were busy all day. The fun and relaxing Oxygen Bar from Second Wind was also a big hit; Steam works had their signature beers on hand and Gourmet Cuisine brought out the tasty treats while MPI, CSES and ISES All brought some super creative accents to their exhibits
At 6:00 the Tent, re opened for the 2nd Annual BC Event Awards Celebration & Industry Party with a new sultry evening lounge look thanks to Christopher J and Eric Doucet (SW AV) and the team of volunteers for their lightning speed 60 minute turnover. Hosted by Alan Smithson and his new EMULATOR touch screen DJ Booth, the party featured fabulous gourmet food stations and designer beverages provided by Steamworks and Rogue Kitchen, interactive entertainment by Party Impressions, Bright Ideas and Cruelty Free Cartoon along with massage and pampering stations by Simply Relaxing.
The city’s top planners turned out for the event including Martin Van Keken, MVKA, John Donnelly, John Donnelly & Associates, Brock Lumsden, BLD Décor & Scenery, Emily Edwards, Destination Planners, Paul Runnells BrandLive, Jonathon Buchwold, Prime, David Clark, BCEM, Tom Stulberg, Fireworks along with power players from Cantrav, Culinary Capers, Debut Event Design, Patrick Roberge Productions, GLOBE and many more.
It was an exciting night as top honors were given out and the competition got fierce as some of the biggest events in the world were up for awards including the Opening Ceremonies of the Paralympic Games. Thank you again to all the sponsors, staff and volunteers who helped make the CSEME West and the BCEA a very special experience and a true success. A special thank you to Vancouver Art Institute for the Volunteers, and the incredible teams at Rental Network (Dan Barry) SW Audio Visual (Eric Doucet) and Showtime (David Hay) for their tremendous support and commitment to make the event successful.
Next up, CSEME2011 National and the Star Awards, Canada’s only National Industry Conference & Awards March 23-25, Toronto ON. Registration opens Nov 30th and the Call for Entries for the Star Awards is available now
Vancouver’s Host to MPI This Week!
WEC 2010 comes to Vancouver this week and it looks like Vancouver will be back on the map for event planners world wide. Thousands of planners, suppliers and vendors hit the coastal city for what promises to be a stellar education conference.
Never been to WEC? There is so much to do! MPI WEC has plenty of opportunities for first-time attendees to connect with peers and get to know more about MPI. Be sure to bring your business cards and get ready to increase your connections to ideas, relationships and marketplace resources.
There are dozens of exceptional sessions such as Green Meeting Standards Training Workshop powered by Green Meeting Industry Council, sessions on ROI, increasing your conference attendance, Virtual events, an in depth look at the planning of the Olympics and so much more.
What industry conference would be complete without social events? MPI WEC is the mother ship of conference social events. From receptions to galas, creative networking events, mixers and more. If you want to connect, get educated and make your mark in the international event scene… this is IT!
http://www.mpiweb.org/Events/WEC2010/Information
ISES Spectacular!
Produced by ISES Board Members Tania Newman; Chair Décor, Heather Baker; Amaryllis Events and Kathie Madden; Kathie Madden Events. Guests were treated to an array of spectacular food, entertainment and décor at Vancouver's hottest new venue, District 319 which provided the incredible canvas. Decor was provided by newly established Christopher J Designs. Christopher's sleek and sexy design concept complimented 319's Asian influenced interior and allowed guests to relax and dine in style while watching the entertainment production by Lucy Chan Ng of Key Events & Weddings and True Entertainment. The production began with the tradition of the skilled Chinese Lion Dancers and moved to the dynamic and powerful vibrations created by the Chibi Taiko Drummers Ensemble. The Secrets of the Orient were truly revealed when Aaron Wong preformed his Asian Elvis impersonation and the amazing and talented Kyle Toy stepped onto the stage and wowed the crowd with a well choreographed Michael Jackson impersonation.
Gourmet Cuisine served an authentic Korean BBQ, traditional Chinese dim sum and complimentary mango desserts; Michi Sushi wowed our guests with amazing and unusual sushi; Azia Restaurant offered their signature dishes – prawns in coconut curry sauce and a selection of fusion sushi; and 2 Chefs and a Table prepared tuna tartar served on a cucumber round. While enjoying the sumptuous fare, our guests were entertained by the magical fingers of Pipa player, Wendy Zhou, and Magician, Graham Kita, while treated to an apothecary delight from Danielle Tatarin of the Keefer Bar. Her Opium Sour warmed the soul!
enjoying an array of aromas at the oxygen bar and to cap the night off, The Colin Arthur band pulled us away from the Orient and onto the dance floor with the old familiar songs of the Guess Who and many other classics. This event was 95% sponsored and was a good representation of the collaborative efforts from the event industry. The night truly was a sensory overload! 






























