by Stacy Wyatt Three extraordinary examples of how to use experiential marketing to cut through the…
Tag: Marketing
Measuring Event Success? Ask Yourself These 5 Questions
By Angie Jackson, courtesy of ITA Group When it comes to measuring the success of…
Why Event Branding Matters
What is it about planning an event that throws even the most confident entrepreneur right…
Corporate Entertainment Contracts – The Good, Bad and Negotiable
All corporate event planners wear a number of hats when it comes to planning. Project…
The Art of Mass Personalization
The term “mass personalization” may seem paradoxical. But for your meetings to continue to thrive,…
Marketing to Planners Should Never Be a One Night Stand
Marketing to event professionals is unique. One off ads or cold calling will not get…
Honda Indy Enjoys Successful Weekend in Toronto
July 17, click 2013 – Accompanied by beautiful weather, click and a passionate team of…
Faster than a speeding bullet! More powerful than a blog post!! Able to leap through platforms with a single click?
Welcome to Toronto – POST G20… I’m not going to discuss protestors, store politics, unhealthy…
It’s time to spread your wings and TWEET! Twitter is NOT about what you had for Lunch! Try it already!
Below was a Tweet sent out by my good friend Eric Kazekewski who's been a…
Engaging consumers with ‘Ad-vertainments’.
I’m going to start this off with a bunch of questions (as I always like…
