Tag: Technology

Communication is Critical

By Maggie Barton Baird. Recently I attended a virtual event that began with a dreadful moment we have all seen throughout the past year: a blank stare from the presenter. The glare…

Engaging consumers with ‘Ad-vertainments’.

 I’m going to start this off with a bunch of questions (as I always like to do)! Would you stop in your tracks to play catch with an NFL quarterback, as if…

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