Tag: Event strategy

8 Steps to Building a Killer Business Case for Your Event

In today’s climate of tight budgets and high expectations, great ideas alone don’t close the deal. If you want the green light for your event, you need more than enthusiasm; you need…

What Would Steve Jobs Say Today?

In 1976, I was 16 years old, the same time Steve Jobs was building the world’s first computer in his parent’s garage. No one knew then how this idea would come to…

POP Kollaborative Gets Top Execs Stuck.. on Ducks

By Stacy Wyatt The name Ducks Unlimited may conjure up images from American commercials about hunting, but in Canada, Ducks is all about conservation. Ducks Unlimited wanted their attendees to understand and…