Take your seat; the meeting is about to begin after the lockdown is over. Let’s talk trends, and let’s fill the room. Whether your meeting is small, medium or large, creativity whether…
Event Trends
As vaccinations roll out across North America, people are getting hopeful that a return to ”Live” will be inevitable, and a huge push back to “normal” will occur. What we have seen,…
Obviously, 2020 did not turn out to be the year the experiential marketing and events industry originally intended. It was projected to be a year of prosperity; it was the beginning of…
We have always expected events like Pride Day parades, the Super Bowl, New York Fashion Week, and other massive productions to be there for us. They are ingrained in our culture, but…
By Alisha Olandesca. Many of us started the year not refreshed but fatigued. We have Covid Fatigue, for sure and absolutely Zoom Fatigue. Add on February’s Winter fatigue, and if you are…
This year is all about big Ideas, immersive experiences, authenticity, connecting through technology, audience centricity and physical experiences. Creating a user experience, is the foundation of an event, conference, trade show, product…
After so many incredible events in 2014, we begin to take stock of prevailing event trends, separating the passing fads from the substantial strategies and concepts as we all make plans for…