Tag: event technology

SOS Web Augmented Reality

SOS is working with event organizers and producers to create commercial activations that will provide guests with an immersive augmented reality (AR) experience in virtual, hybrid, and live contexts. The idea for…

Exhibition Place Debuts Wi-Fi 6 at Beanfield Centre

A few years back, we had to cancel an education event 15 minutes into a 4-hour curriculum because the WiFi was so bad none of the attendees could access the lesson. It…

Best Practices for Simulcast Events

While the event landscape has changed (and will continue to), one thing remains the same: barrierless content accessibility. “Accessibility is not a feature, it’s a social trend.” – Antonio Vieira Santos Our…

Quest Audio Visual’s Staging Spectacular

When developing the stage and set for the National Sales Conference, Quest Audio Visual had a lot to consider. The size and scope of the venue, the impact the client was looking…

Welcome to the Mall – Are you IN the Game?

If you can appreciate that V/R, A/R & the MetaVerse technologies represent an evolution of our current digital interactions, then it’s easier to understand the opportunity and hopefully a little less scary.…

Event Imaging Creates Green Rain for Global Movie Premiere

 Warner Brothers challenged Rooftop Creative to produce an over-the-top visual experience for the MATRIX movie premiere, and the result was spectacular Inspired by the Matrix code, known in production circles as…

Tales from the Darkside

By Melissa Deslauriers. Much of what I’ve learned can’t ever be gleaned from a textbook. Ours is a hands-on industry, and I was fortunate to have some incredible mentors who helped me…

Why I invested in a Digital Event Platform

By Chad Brincheski. A year ago, I didn’t know much about digital events, and if I’m honest, I didn’t want to know. The few I had attended were glorified zoom calls with…

SOS Trends on Trends

By Alisha Olandesca. Many of us started the year not refreshed but fatigued. We have Covid Fatigue, for sure and absolutely Zoom Fatigue. Add on February’s Winter fatigue, and if you are…

PDS’s West Coast Rainforest Party

The creative team at Pacific Destination Services (PDS) imagined and designed a spectacularly successful West Coast Rainforest Party in the Exhibit Halls of the Vancouver Convention Centre. The concept was to capture…

The Power of Experiential Marketing

Best Experiential Marketing Event - Mandell Entertainment, Toronto, ON for Roots Northern Lights Three extraordinary examples of how to use experiential marketing to cut through the clutter and connect directly with the…

7 Mistakes to Avoid When Using Facebook Live at Events

Article courtesy of Eventsforce. It’s official.  Facebook Live is now the most popular live-streaming app platform, surpassing You Tube for the first time, as well as all the other usual suspects like Periscope,…

MakeLab's Edible Photo Booth Macarons

MakeLab, Pop Up Experiences for Live Events

In the shadow of Toronto’s Thompson Hotel, at the end of an alleyway you’d walk by with little notice, is a creative little studio quietly causing quite a stir in the Toronto…

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Light gobos used to create a dynamic display of architectural lighting and projection on the exterior façade of the museum by Moment Factory.

Projection & Lighting

Using Creative Technology To Enhance Your Event Environment We as event planners are constantly faced with the challenge of having to create bigger and better experiences but we are told to stay…

4 Things You Need to Know Before Using Drones

Courtesy of FMAV Drones are cool and they’re only getting smarter, more powerful and less expensive. But there are a few important considerations to take which may severely limit or completely inhibit…

Say Hello to the Digital Swag Bag

  Swag bags are on the downhill slide. No one wants a swag bag at a conference. They say that 80% of the products in the bag ends up in the garbage…

Fasten Your Seat Belts—Technology is here to stay!

It is clear that technology impacts our day to day lives and the event space is not exempt. It has become something we cannot live without–the genie is out of the bottle.…

How to Write Case Studies About Your Events

Although they are understated and often underused as a business resource, sovaldi sale case studies can serve as an excellent marketing tool for your company to engage both existing and potential customers.The…