METRO TORONTO CONVENTION CENTRE LAUNCHES NEW WEBSITE WITH A CONTEMPORARY DESIGN AND NEW FUNCTIONALITY
The Metro Toronto Convention Centre has launched a new website at www.mtccc.com. With a clean contemporary design and intuitive navigation, the new website makes it convenient for attendees and exhibitors to access event information quickly, and provides meeting planners with innovative tools to plan their events.
The project began with group interviews to receive feedback from clients across a range of markets. The goal was to optimize the site as a planning resource, offering increased functionality and navigation. New features include a green power calculator to estimate the cost of using low-impact renewable energy, a revamped calendar of events and social media capabilities to facilitate events being shared widely by planners and attendees through their networks.
The website was designed was by Cundari, one of Canada’s largest independently owned communications companies. Known for their work with luxury brands including BMW, Vintages (LCBO) and Four Seasons, the Cundari team brought their strategic thinking and creative expertise to the project.
“We’re proud to launch our new website”. said Barry Smith, President & CEO of the MTCC. “Since a website is not only the place where people start looking for venues and events, but also a tool to support them, we wanted our new site to be an extension of the quality and service excellence that clients and visitors have come to expect at MTCC”.
MTCC will continue to lead the way in convenience and accessibility through other initiatives, such as the creation of a mobile version of its website.