Eventex Unveils Top 100 in the World

Eventex Awards, the global events and experiential marketing awards, recently unveiled the highly anticipated Eventex index covering the top 100 event organizers and agencies for 2023.  The ranking represents consistent excellence in…

Citizen’s Spectacular US VinFast Launch

Though well known in its homeland, VinFast needed to build its reputation in the U.S. quickly and with a clear message to garner support for both the brand and the slate of…

A Century of Champions with The Royal 100 Anniversary Gala

The Royal Agricultural Winter Fair (“The Royal”) was established in November 1922 to provide a showcase for Canada’s very best in agriculture and equestrian sport. Now the world’s largest combined indoor agricultural…

Spread Love : Azuridge Estate Hotel’s Luxury Wedding Contest

Wow, it’s impressive to see how the Azuridge Estate team combined innovative experiential marketing with community outreach through the ‘Spread Love’ initiative. Congrats to the Azuridge Estate team for combining innovation, community…

OneWest Event’s Experiential Design with Pizza ATM

Congratulations to OneWest Event’s for their impressive experiential marketing idea that exceeded Connectfirst Credit Union’s expectations! The “Pizza ATM” was a brilliant way to create genuine engagement with the brand while providing…

Planning and Measuring the Success of Donor Events

Donor events are important for non-profit organizations as they provide a platform to engage donors, build strong relationships, and raise funds for the organization’s cause. To make these events successful, planners need…

The Enchanted Wedding by MB Events

When tasked with coordinating a wedding at the Maison Principale in Montreal, MB Events understood the importance of seamless collaboration among all suppliers to ensure a successful outcome. Despite the challenge of…

Two women on a green couch talking about pricing and reviewing documents.

How to Raise Your Rates in 2023

As an entrepreneur in a highly competitive industry where pricing is not standardized, there is no set barrier to entry, and no agreed-upon pricing model, determining what to charge to both make…

Diverse group of People standing at a table commenting on what they see on a laptop.

How to Market Your Event to Gen Z

Marketing to Gen Z can be challenging for event marketers as this generation is tech-savvy, socially conscious, and diverse. Traditional marketing methods may not work, and a new approach is necessary to…

Are You Feeling the “Busyness”?

Feeling a little overwhelmed by the ‘busyness” of everything you have on your plate? I have a few pro tips that might help you stay organized and minimize the “busy anxiety.” ONE:…

Five Ways to Deal With Negative Google Reviews

Five Ways to Handle a Bad Google Review When it comes to running a business, online reviews can make or break your reputation. A string of negative reviews on Google can be…

2022 Canadian Event Awards Recipients

After two years of virtual award galas, the Canadian event community came back together to celebrate the 25th Annual Canadian Event Awards live from the fabulous Liberty Grand in Toronto, Canada, hosted…

2021 Sponsorship Marketing Awards (SMAs)

Redstone Agency, rocks the SMA’s. The Sponsorship Marketing Council Canada (SMCC) was created in 2004 to drive advancements in the field of sponsorship marketing. Its mission is to help brand marketers, agency…

Realising a Compassionate Planet

The goal of this event was to ask: Where do compassion science and climate science meet? What we do not have yet is the urgency of action that will make and sustain…

Cabin Fever by ESP Inc.

Throughout the epidemic, one of the largest obstacles for philanthropic and non-profit organizations was their ability to stay in touch with donors. They could not congregate inside the gallery due to COVID,…

A Perfect Pivot at the Juno Opening Night Awards

The Juno Awards celebrate Canadian music; the Opening Night Awards is traditionally the party and celebration for artists and their teams. The e=mc2 events team was hired to produce the event presented…

Wheat, Beers, and Baby Goats!

The Brightside Beerfest Booth designed by OneWest events was an outstanding example of outside the box thinking impacting the opportunity for engagement and awareness The initial engagement started well before the Beer…