Tag: Engagement

The Power of Experiential Marketing

Best Experiential Marketing Event - Mandell Entertainment, Toronto, ON for Roots Northern Lights Three extraordinary examples of how to use experiential marketing to cut through the clutter and connect directly with the…
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The Governor’s Ball Gets a Makeover

To Montreal’s social elite it’s known as the Governors Ball, but in 2017, the annual soiree earned a new moniker: The Party, produced by award-winning MB Events. This lavish affair was held…

Measuring Event Success? Ask Yourself These 5 Questions

By Angie Jackson, courtesy of ITA Group When it comes to measuring the success of an event, it’s imperative to plan ahead. If the purpose of your event is to increase product…

Trend Report 2016

This year is all about big Idea’s, immersive experiences, authenticity, connecting through technology, audience centricity and physical experiences. Creating a user experience, is the foundation of an event, conference, trade show, product launch,…

Why Every Event Venue Should Have a Blog

Blogging is the act of writing articles (aka Blog Posts) and publishing them on the Internet (usually your website).  As a marketing tool, viagra your blog is one piece of an effective Inbound…

Top 5 Exciting Ways to Raise Money at Events

Are you tired of all the old fundraisers and need new ways to raise money? Sick of asking people to buy your baked goods or sign up for a magazine subscription? Well,…

How to Write Case Studies About Your Events

Although they are understated and often underused as a business resource, sovaldi sale case studies can serve as an excellent marketing tool for your company to engage both existing and potential customers.The…

FOOD! The Hot List

This it it!  the hottest list in the world when it comes to global catering trends. This is the little black book of food forecasting used by the country’s leading chefs and…

It’s time to spread your wings and TWEET!

Below was a Tweet sent out by my good friend Eric Kazekewski who’s been a fantastic resource and community member in the #eventprofs network! He’s the Marketing Director for Echolon and is…

Engaging consumers with ‘Ad-vertainments’.

 I’m going to start this off with a bunch of questions (as I always like to do)! Would you stop in your tracks to play catch with an NFL quarterback, as if…

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