By Maggie Barton Baird. Recently I attended a virtual event that began with a dreadful moment we have all seen throughout the past year: a blank stare from the presenter. The glare…
By Lisa Block. Our clients and leading industry associations (for example, PCMA’s latest glimpse of our industry’s future, the business recovery dashboard) are turning their attention to future hybrid and face-to-face (f2f)…
“We are living in a Boredom Economy”. Boredom is often a sign that something does not feel meaningful. Therefore, feeling bored can result in various kinds of behaviour that increase risk-taking and…
By Rachel Klar CMP. Regardless of whether you’re new to the industry or a seasoned veteran, mentorship is important to an individual’s personal and professional development. An ongoing relationship between a mentor,…
By Jian Magen. It’s difficult to know where to begin, as I have yet to understand where and how it will end. The fact is, that like many (next to the birth…
By Dave Lutz. Over the past nine months, many industry experts have proclaimed that meetings and conferences are forever changed and hybrid is here to stay. While I agree in principle, I…
Obviously, 2020 did not turn out to be the year the experiential marketing and events industry originally intended. It was projected to be a year of prosperity; it was the beginning of…
By Wendy La. About a year ago, everything in the events industry was looking up, in fact, looking way up. The industry was valued at $1,100 billion in 2018, with expectations to…
We have always expected events like Pride Day parades, the Super Bowl, New York Fashion Week, and other massive productions to be there for us. They are ingrained in our culture, but…
TK Events creates global event experiences for some of the world’s leaders in innovation and technology. Uniquely positioned to produce both live in-person and virtual events with their custom virtual event platform,…
By Matthew Byrne. As we look ahead to 2021 and what might happen to the events and meetings industry, what clients and partners are facing in the coming months, we know that…
By Mariana Fernandes. When planning a digital event, planners must ensure that the experiences they craft are available to everyone, including people with disabilities. The question is, how? Keep reading to find…
By Alisha Olandesca. Many of us started the year not refreshed but fatigued. We have Covid Fatigue, for sure and absolutely Zoom Fatigue. Add on February’s Winter fatigue, and if you are…
Based in Winnipeg, but performing virtually around the world, The Danny Kramer Dance Band is still racking up the accolades despite the inability to perform in person. Led by Danny Kramer this…
OneWest Events was contracted to produce the Closing Gala for 800 executive-level international employees and their spouses (1600 pax) attending a multi-day conference. design. Their guests would be travelling from all over the…
Farmed and Foraged was a brunch held on Earth Day at Sea Cider Farm & Cider House. Toque Catering from Victoria BC was the caterer and this event won Best Catered Event…
The UN declared 2019 the International Year of Indigenous Languages to raise awareness of endangered languages, and establish a link between language, development, peace, and reconciliation. In observance of this declaration, the…
Look at any high-end corporate function today and you will likely find 3D /HD projectors, LED walls, colour washes and the list goes on. Audiovisual is not what it used to be;…
By Julia O’Grady A virtual event should not be a recreation of what your live event was going to be. Your virtual event should be what you envision your event would look…
In Toronto, the Fairmont Royal York hired Fifth Element Group to inspire 140 high-profile event professionals who would potentially book the venue’s recently redesigned Ballroom. The mission was to completely transform the…